It’s All About The Traffic
November 16, 2009 by Gayla
Filed under Blogging, Make Money Online
No blog survives without traffic. More so, less traffic only means that the content is not that good. However, there are also instances wherein a great blog does not have enough traffic. The key in getting traffic is to come up with a strategy and make everyone notice your blog. There are a few things that you need to consider with regards to generating traffic to your blog and these are not that different from planning a regular Web site.
The only exception is that blogs can generate traffic a lot faster. What you need to consider first is your target audience and where exactly you are generating your blog’s traffic.
The Content
The content of your blog is most important. It is the reason why people visit your blog. Try to make your blog interesting and learn to master the ideas included in your blog. The content should also be relevant and of high value to the audience. Find out what your audience wants and if what you are writing satisfy them.
The content is especially important if you are planning sales from your blog. First, you must become a trust-worthy and credible source of information before people try the product. Blogs are excellent medium for sales since they allow you to connect and converse through the use of the content. You must realize that without a great content, your blog cannot fully achieve power and leverage against others.
In order to gain audience for your content, remember not to publish infrequently. Additionally, do not criticize others if you do not have facts to support your claim and references for those facts. If you criticize, do it in an objective non-personal manner. What you can do is to publish often and make sure that the entry you are about to publish is meaningful and of high-value. Lastly, be yourself to help your audience relate to you but do not reveal any private information.
The Ping
Some bloggers take the extra mile just to ping and do not solely rely on the blog software pings. The blog software pings’ job is to update the servers for the purpose of announcing your content updates. Search engines and blog directories then checks these update servers for the latest updates; this is the reason why your blog’s content gets into search engines quickly.
Pings make blogs excellent search engine optimization tools. There are even instances where it only takes a day before your content gets into search engines. However, your blog’s content will only take hours to a few days to get into most search engines, on average.
When starting a blog, always check the instructions included. There might be a section where you can turn on the blog software ping automatically, which activates on the background. By doing so, whenever you publish content in your blog, it will instantly transmit ping updates.
RSS feeds are also important. Not only will you be able to publish your content within a short duration but also replicate your content through the use of your RSS feed. Nowadays, the flow of your content is real-time and the RSS allows you to show your content to a wider audience.
There are several ways to promote your blog. However, keep in mind that there is no strategy for quick money when it comes to profitable blogging. It requires dedication, time, a strategy for the content and patience before the cash starts flowing in.
How to Profit From a Blog
November 5, 2009 by Gayla
Filed under Blogging, Make Money Online
Blogs can be for profit or non-profit but a large number of bloggers blog for the purpose of making money. There may be some content published to simply provide an outlet for voicing out an opinion and share thoughts. However, the general population of bloggers has the intention of profiting financially. Fortunately, there are several methods of profiting from a blog and applying these methods can help you gain money.
The Advertisements
Selling space for advertisers is one of the most common ways to profit from a blog. Since blogs that have a considerable amount of traffic can make income with ad sales, make sure that you have a target audience. The reason why bloggers choose to sell advertising is that it is a passive form of income once the traffic has progressed. Although it takes work to look for advertisers and maintain the ads on the blog, those who can achieve it can gain reasonable amount of money with the ads.
Compared to other forms of profiting from a blog, selling advertisement space can be one of the most consistent revenue streams. If you are able to maintain your ad slots filled, you should have a very good idea of just how much you can make every month.
On the negative side, selling ads requires you to have some kind of established traffic. Traffic is important because it draws interest from potential advertisers. You might find it hard to sell an ad space without traffic and it will most likely not produce much revenue. Additionally, the blog must have a target audience in order to achieve the maximum amount of cash for advertisement space. Remember that advertisers are more likely to pay if your target audience is a match to theirs.
Affiliate Programs
Affiliate programs are also a major resource of profits for several bloggers. Affiliate programs are excellent in a sense that they enable you to have the opportunity to make money even if your blog has a small audience. However, one bad side to affiliate programs is that there can be instances where you cannot make any money at all.
Newly created blogs feature affiliate ads most of the time compared to selling space directly to advertisers. Since selling ads is hard to do without much traffic, affiliate programs are perfect for new blogs. More so, they can be easily maintained and only take very little time.
Promoting and Premium Content
Bloggers who are service providers at the same time have an excellent opportunity to look for clients and increase their rates. Maintaining a blog that focuses on your area of expertise can help you easily become a recognized authority in your field. Additionally, it can aid potential clients to find you. You can also benefit from the increase in demand of your services and improved reputation that you build, which enable you to charge more for your services.
Aside from promoting your services, selling premium content are also excellent ways to profit from a blog. Blogs are a massive source of information and remember that not everything has to be free. There are bloggers and business that attained success by selling some of their work. There are blogs that sell memberships on their Web sites. Although selling premium content is possible in any field, you must have the capability to give something to the reader that is worth paying for.
5 Ways to Build Your Blog Content
I write almost all the content for my blogs. There is the occasion where I will invite bloggers I know to guest post. The beauty of owning and operating a blog is you don’t have to be a writer. There are options for content development, some of which don’t involve writing.
- Create your own content
- Hire a writer
- Buy resale or private label rights
- Use Public Domain – Copyright Free material
- Use Merchant Copy
Create Your Own Content
The majority of bloggers you encounter like to write. They enjoy writing, they enjoy the voice blogging gives them. The best part about writing your own content is you can develop your content around your own personal character. Your personality is essentially the root of your personal brand. You can portray yourself however you like – be it funny, serious or even wholesome and sweet – it’s entirely up to you.
Over time, your readers will come to know you and relationships will develop as the result of your writing, their comments and ongoing interaction.
Hire a Writer
One of the best places as far as I’m concerned to hire writers is Elance.com. Joining Elance and a simple search can bring you to an abundance of offers from writers willing to write your content for you.
Hiring a writer can be great – but by the same token, they can be terrible too. Make sure you check references and ask plenty of questions before making a final decision and placing your order.
Buy Resale or Private Label Rights
You can purchase articles, reports, ebooks and much more with private label rights which basically means you buy the right to use the content in any manner you choose.
There are some sites that specify that you cannot use the content on article directories so be sure you read the terms carefully before making your purchase.
Public Domain Content
Content found on public domains are typically books, poems and articles that are not protected by copyright or where the copyright has expired. Public Domain Resource is your roadmap to making BIG profits with Public Domain works. Each and every month you will be able to download up to SIX new copyright free Public Domain works on various topics that you are free to use in your own business. It doesn’t get much easier.
Use Merchant Copy
If push comes to shove and you find yourself ‘desperate’ for content, there’s always the merchant copy. Keep in mind, however, that your readers may be sick of seeing or reading a particular sales pitch so you might just run the risk of turning off a reader or two by using this option. It’s highly recommended that you use one of the other options listed here to avoid offending and losing readers.


